I'm Marcus Neto. I run a marketing agency in Mobile, Alabama, and I use AI inside it every single day. Now I help contractors, med spas, law firms, and other local businesses do the same — without the hype, the jargon, or a six-figure software bill.
Trusted by local service businesses across the Gulf Coast
Each engagement is sized to where you are — from figuring out where AI fits, to actually building it, to making sure your team keeps using it six months from now.
A 2-week audit of your operation. I map every workflow, lead path, and bottleneck — then hand you a prioritized roadmap of exactly where AI pays off first.
Hands-on implementation. I build the lead follow-up, intake, scheduling, and content workflows that run while your team sleeps — using tools you already pay for.
Training and coaching so it actually sticks. Live workshops, playbooks, and monthly office hours to make your people faster and more confident with AI.
Agency founder since 2007. Based in Mobile, Alabama. I've spent nineteen years helping small and medium-sized businesses overcome obscurity — and the last three building AI into the way my own team works every day.
"I'm not here to sell you software. I'm here to help you understand where AI actually fits."
Local context matters. I've spent two decades understanding how businesses in this corner of the country actually operate.
A small sample of the Gulf Coast businesses Marcus has worked with through Blue Fish and his AI advisory.
"Marcus cut through the AI hype and showed us exactly where to start. Within six weeks our lead follow-up was automated and closing 28% more."
"Finally, someone who doesn't start every sentence with 'LLM'. Marcus talks like a business owner — because he is one."
"We got back four hours a day per stylist and a whole new intake flow. I don't know how we ran the practice before."
30 minutes. No pitch. No obligation.